ZEISS Sun Protection and Outdoor Lens Solutions
An extensive sunglasses portfolio answering your customers’ needs.
The range of fashionable and functional colours and treatments available from ZEISS covers special outdoor applications. Additionally, it provides customers with maximum sun protection and enhanced visual contrast.
All ZEISS sun protection lenses provide reliable protection against UV radiation.
The ultimate solution for the city. The ZEISS Urban range is characterised by fashionable colours and individual style. It’s dedicated to all the cosmopolitan sunglass wearers, for all seasons and light intensity levels. Ideal for those customers who want style, convenience and premium UV protection.
Appropriate light and glare protection for driving is a must. Sunglasses for driving require more than just UV protection, as it’s a core need for drivers to feel safe and comfortable in challenging light conditions.
Addresses customer needs in challenging light conditions where protection and performance are key. These extreme conditions mean that lenses have to be strong, durable, and still provide excellent dynamic vision. ZEISS Active Lenses are suitable for leisure activities as well as performance sports.
Market research revealed: Customer needs and use of sunglasses show three major trends.
of customers use sunglasses for casual events, formal occasions and to look fashionable.1
of sunglass wearers also wear sunglasses for driving.1
of customers wear sunglasses for outdoor activities.1
ZEISS Urban: The perfect combination of premium protection and style
Your customers wear spectacles for more than just protection. They see it as a fashion accessory that makes a personal style statement. Every customer wants optimum protection and to look good at the same time – which is why full UV protection is standard in all ZEISS lenses.
- Vast range of tints – with 34 solid, 14 gradients, 4 double gradients and three Skylet colours.
- Wide variety of mirror coatings including the new DuraVision® Flash coating.
- PhotoFusion X – clear self-tinting lenses.
- Adaptive Sun – smart sunglass lenses.
ZEISS Drive: Give your customers a clear and sunny road ahead.
The answer to every driver’s needs. These lenses ensure clear vision in medium to high light intensity conditions.
Safety and comfort with:
- Over 99% polarisation efficiency.
- Skylet® high contrast tint.
- The ultimate daytime driving lens: ZEISS DriveSafe with Polarised Skylet® Road
Compared to traditional sunglasses lenses, Skylet® lenses display higher transmission in the light spectrum range in which the eye is particularly sensitive (V λ = 555nm). Although it has the same level of light reduction as other lenses, customers will experience brighter vision through Skylet® Lenses. At the same time, it provides protection against glare.
ZEISS Active: Sport Lenses for unlimited vision, to fuel your customers’ ambitions.
Full eye protection and performance with:
- Functional tints: for specific activities and for extreme light.
- A stylish look with the DuraVision® Mirror UV active colours.
- Reduced edge thickness with Cosmetic Edge® Technology for ZEISS Sport Lenses.
Why UV protection is so important
It is well known that sunlight contains ultraviolet radiation that damages the skin. However, few people know that UVA and UVB rays are also harmful to the eyes. The invisible rays can penetrate the eyes where, in the worst case, it can cause photokeratitis. This fortunately rarely happens, but it does not make wearing suitable glasses any less important.
When looking into the sunlight, visibility is often compromised, which can be dangerous under certain conditions. While your customers are driving or participating in outdoor sports, they rely on optimal vision at all times.
Direct sunlight and changing light conditions can also be challenging for other customers. Sunglasses with special sun protection lenses or outdoor lenses will help the wearer to squint less, and can possibly reduce tearing. Eyewear with tinted lenses is also a must-have fashion accessory for many.
GfK 2015 | OMO Optical Monitor Winter Trends 2014/15 March 1, 2015 – Simone Cornelsen, Giampaolo Falconio Source: Yougov Omnibus research, Feb2015.
Depending on the shape, size, lens power and centration data, compared to standard ZEISS Sport lenses.